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Privacy Policy

Effective Date: 01 Feb 2021

Last Updated: 24 Oct 2023

1. Introduction

Welcome to the privacy policy of SMAGILE LTD, located at 12 The Tulworths, Gloucester, UK, GL2 9RS. In this policy, we outline our practices for collecting, using, and safeguarding your personal data when you visit our website,

2. Types of Data We Collect

We may collect various types of personal data, including but not limited to names, email addresses, phone numbers, and payment information. This information is collected for specific purposes as outlined below.

3. Purpose of Data Collection and Processing

We collect and process your data for the following purposes:

  • Account registration

  • Order processing

  • Email marketing based on your consent

  • Analytics to improve our services

4. Data Sharing

We utilize third-party services to operate our website, including Wix, which processes your data as a hosting provider. Additionally, we may share names and email addresses with and to provide you with additional services. We ensure that these third parties comply with data protection regulations.

5. Data Security and Retention

We employ security measures to protect your data from unauthorized access, disclosure, alteration, or destruction. Your data will be retained only for the necessary duration to fulfill the purposes mentioned in Section 3.

6. Cookies

We use analytical cookies for the sole purpose of enhancing user experience and improving our services. These cookies are not used for commercial purposes. You can manage your cookie preferences through your browser settings.

7. International Data Transfers

We do not transfer your data outside of the European Economic Area (EEA).

8. Changes to the Privacy Policy

We may update this privacy policy from time to time. Any significant changes will be communicated via email and will also be notified within a privacy banner on our website.

9. User Rights

You have the right to access, rectify, delete, or port your data, as well as the right to object to processing. If you wish to exercise these rights or have any privacy-related inquiries or consent withdrawal requests, please contact our Privacy Compliance Officer at, with "[Re: Privacy Compliance Officer]" in the email subject line.

10. Children's Data

We do not collect data from individuals under the age of 18, as our services are intended for adults.

11. Complaints

If you have concerns about your data privacy and believe your rights have been violated, you may file a complaint with the Information Commissioner's Office (ICO) at

What is a cookie?

A cookie is a small data file stored in your computer, tablet or smartphone. A cookie is not a program that can contain harmful malware or virus.


How our website uses cookies

Some cookies perform essential functions for our website. Cookies also help us get an overview of your visit to our website so we can continuously optimize and tailor the experience to your needs and interests. For example, cookies remember things like the items added to the shopping cart; whether you have visited our website before; if you are logged in; and the specific language and currency you prefer to see on the website. We also use cookies to target our ads specifically to you on other websites. In general, we use cookies as part of our service to present you with content that is as relevant to you as possible.


You can see the specific services that store cookies and why they do it, under the different categories:





How long are cookies stored?

The length of time a cookie is stored on your devices and browsers varies. The lifetime is calculated according to your last visit to the website. When a cookie expires, it is automatically deleted. All our cookies’ lifetimes are specified in our cookie policy.


How to block or delete cookies

You may at any time block all or just third-party cookies completely by changing the browser settings on your computer, tablet or smartphone. The location of these settings will depend on the browser you use. However, you should be aware that if you block all or just third-party cookies, there may be functions and services that you will be unable to use on the website (because these depend on cookies).

You can opt-out of cookies from Google Analytics here.


How can you delete cookies?

It is easy to delete cookies that you have previously accepted. It depends on which browser (Chrome, Firefox, Safari, etc.) and device (smartphone, tablet, PC, Mac) you are using.

You can typically find this information under settings – Security and Privacy – but this may vary from one browser to another. Specify which device/browser you are using:

Changing your consent

You can change your consent by deleting cookies from your browser.

Remember: If you use more than one browser, you must delete cookies in all of them.


Do you have any questions?

If you have any comments or questions relating to our information and/or processing of personal data, please feel welcome to contact us at

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